Born and raised in the Bay Area — with chapters in both NYC and San Francisco — I’ve always been drawn to style, culture, and the way clothing can transform how you feel.

From covering press events on Capitol Hill with outlets like CNN and MSNBC, to building my career in tech at companies like DocuSign and Box, I’ve spent the last decade combining storytelling, brand, and business.

But somewhere between cross-country moves, new roles, and growing into my late 20s, I realized something important:
My closet hadn’t evolved with me.

Like many of my clients, I tried it all — rental subscriptions, trend chasing, random hauls. Nothing felt aligned. What I really needed didn’t exist: a flexible, personal, real-life styling approach that fit the pace of modern work, travel, and transition seasons.

So I built it myself.

Style by Jackie B was created for women, men, (and founders) entering new chapters — new jobs, new cities, new confidence — who want a wardrobe that reflects who they’re becoming, not who they were.

Whether it’s a capsule refresh, a closet detox, or styling a look for a major moment, I’m here to make getting dressed feel simple, intentional, and uniquely you.

If you have any questions, email me at stylebyjackieb@gmail.com